Artistry as a Way of Work.

A Love Letter to Our Work.

Often the approach to leadership is treated as science more than an art—cause and effect. If you do this, then this, then this, all will be well and you’ll get the outcome you planned. This scientific and engineering approach works quite well, is essential in fact, for launching rockets into space, building water treatment plants, and monumental bridges.


“The creative act is not hanging on, but yielding to a new creative movement. Awe is what moves us forward.”
— Joseph Campbell


But, for the entrepreneur and the complexities behind all that their work entails, the scientific approach doesn’t always explain, unveil or help us understand the artistry within our work. Working with artistry involves a more humanized and imperfect approach to our work and as leaders. It works with the softer, less measurable, yet equally essential elements of our work and workplaces. Because of the way that the business industry and world are wired, we are challenged to create a space for this living artistry to flourish.

I do know this: Living and working with artistry is messy, vital, and has exponential outcomes. Artistry involves mystery and lives in the world of possibilities. Working with artistry, and what we at The Studio call The Circle of Artistry, yields outcomes that the scientific methodology simply cannot.

Many companies bow to the false god of big data, which can only measure and never create. While there is value in data, it has never created a single innovation because it lives in the past. Six Sigma has nothing on the artistry approach, as it is only a data-driven methodology that minimizes defects in processes. Artistry in the workplace works with real people, real challenges, and real innovation.

— By Steven Morris — inspired by conversations with The Studio.


“I have noticed to what a great degree art is a matter of conscience.”
— Rainer Maria Rilke

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